60–80% of your bookings may arrive through OTAs. The guests were always yours — the relationship should be too
You've built a world-class brand with impeccable service. Portals introduce travellers to it — but the booking, the margin and the returning guest should belong to you.
Strengthen your direct channel, diverting customers from OTAs at roughly half the commission
We analyse how travellers search for hotels like yours — location, facilities, style, services — and position your own website at the exact moment of intent, before the booking is captured by a portal.
- Every booking is measured transparently in your own Google Analytics account.
- We fund targeted campaigns across Google, Bing, Gemini, ChatGPT and Copilot — at no cost to you.
- You only pay a flat 9% — and only transparently identified direct bookings completed through your website.
- No setup fees. No website redesign. No changes to your booking engine. Your operation stays exactly as it is.
Portals find some of your new guests. We turn them into direct guests — for this stay and every stay after.
Results you can verify, not promises you have to trust. Your data. Your account. Complete transparency.
The economics of distribution, side by side. Retain more of every booking.
The OTA channel (Booking/Expedia) | Your direct channel, powered by Boost Direct Bookings | |
Commission | 15% – 25% | Fixed 9% |
Media Investment | Portals advertise your property, location, services, etc to grow their margin. | We fund 100% of the investment to grow yours. |
Upfront Cost | £0 — realised as commission on every booking. | £0 — commission applies only to completed direct bookings. |
Guest Ownership | Contact details and data remain with the portal. | Contact details and data remain with you. |
Reporting transparency | Portal extranets, on the portal's terms. | Live data in your own Google Analytics & booking engine. |
Bottom Line | 15–25% of each booking goes to the channel. | You retain 91% of each direct booking. |
A partnership built on measurable results.
We Invest First
We deploy our own capital on high-intent search terms across Google and Bing, reaching travellers actively looking for a hotels like yours.
Guests book direct
Guests book on your official website and booking engine. From the first interaction, the relationship — and the data — belongs to you.
You pay on results
We reconcile performance in your Google Analytics. You pay a flat 9% — only after the guest has paid you
Aligned incentives: we invest first, and earn only when your direct revenue grows
Because we fund the media investment ourselves, we onboard a limited number of hotel partners per destination — currently one — so every campaign receives full attention and delivers measurable returns.
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Recovered margin, reinvested in your property.
Commission saved is capital returned to your hotel.
Find out how much your OTAs are really costing you...
... And how much could your hotel save by getting more direct bookings?
Enter 6 simple numbers & instantly see:
- 💶 How much you're paying OTAs every year.
- 📉 How your OTA share and commission multiply that cost every year.
- 💰 How much you could save by moving just 10%, 20% or 30% of OTA bookings to your own website.
No signup - No email - Just your numbers.
👉 Want to reduce your OTA dependency? Let's talk →
Assumptions: total annual OTA commission = rooms × OTA ADR × 365 × OTA share × commission % • occupancy can never exceed 99% minus your OTA share • savings = rooms × 365 × share moved × (OTA commission per night − 9% of your direct ADR).
About Our Clients
A few companies we help to grow.
Partnerships measured in years, not campaigns.
Business Knowledge At You Service
Don't Need Change Web Design
You don't need to change or alter your web design, your online booking system, or even invest 1£
Don't Need To Change Online Booking System
You don't need to change your Online Booking System, alter the web design, or even invest 1£.
Risk Free - Not Investment Need it
If it doesn't work, you won't incur any costs... It's a totally 100% Risk-Free Service.
Save around 50% compare to Portals
Boost your direct bookings, and save around 50% of what agencies, and portals like Booking charge.
Proven Registered Base Results Service
Exclusively registered in your unique Analytics account... not elsewhere or on other platforms.